Monogram developed a concise Mini-Crisis Communications Plan for Stinger Welding Ltd., delivering a quick-reference tool and procedural guide to help the company respond effectively in high-pressure situations.
Stinger Welding Ltd., a Prince George-based company specializing in welding, fabrication, bridge repair, and heavy equipment maintenance, wanted to strengthen its ability to respond to crises. The company engaged Monogram to develop a concise Mini-Crisis Communications Plan that could serve as both a quick-reference one-pager and a guiding document for its business procedures manual.
The leadership team needed a straightforward, actionable resource to navigate the first 24 hours of a crisis, when stress is high and time is limited. The plan had to be easy to follow, flexible enough to adapt to different scenarios, and professionally designed to align with the company’s brand.
To deliver a resource that balanced clarity and practicality, Monogram:
Conducted a streamlined review of existing emergency procedures and industry best practices
Developed a prescriptive, step-by-step plan tailored for leadership decision-making under pressure
Designed the document to be both a stand-alone one-pager and an integrated addition to the company’s procedural manual
The project was delivered on time, on scope, and immediately adopted by the client. Key outcomes included:
Seamless integration of the plan into Stinger Welding’s business procedures manual
Minimized disruption to the leadership team by eliminating the need for a full meeting during development
A practical, actionable resource that enhanced preparedness and confidence in managing crises
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