To support an informed vote on the Kitselas Treaty and Constitution Ratification, the Kitselas Treaty Team needed a clear, accessible communications approach that reached all eligible voters. Monogram developed and executed a comprehensive strategy to increase awareness, encourage participation, and ensure consistent messaging leading up to the vote.
The Kitselas Treaty Team, based out of the Kitselas Treaty Office, led the community engagement process for the Kitselas Treaty and Constitution Ratification Vote held on April 10, 2025. They wanted to ensure that Members and eligible non-Members had the information they needed to make an informed decision.
The Kitselas Treaty Team approached Monogram Communications to develop and execute a comprehensive communications strategy. The goal was to boost awareness, drive participation, and provide clear and consistent messaging leading up to the vote.
Monogram designed and delivered a multi-channel campaign tailored to the Kitselas community:
Social media campaigns, email marketing, and direct mail-outs to reach diverse demographics
Website updates, mobile app communications, and media outreach for timely information-sharing
Printed collateral and video production with accessible, culturally relevant messaging
The campaign delivered exceptional engagement and turnout:
96.4% of enrolled voters participated in the Ratification Vote
90% of all enrolled Kitselas Members cast their vote
85% voted ‘yes’ on the Treaty and 81% voted ‘yes’ on the Constitution
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